25 APRIL 2013, AMSTERDAM, NETHERLANDS

WeTransfer hits 1.5million transfers a day!

The curated file transfer service rejects banner advertising, pioneering full-screen wallpaper advertising

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Summary
WeTransfer, announced today that it has broken through the 1.5 million transfers a day milestone and is still growing. Since its formation in October 2010 the business has seen 127% year on year growth with 17 files transferred every second. This milestone comes at a time of increased popularity for the company which now has 15 million monthly active users worldwide.

Curated file-sharing service, WeTransfer, announced today that it has broken through the 1.5 million transfers a day milestone and is still growing. Since its formation in October 2010 the business has seen 127% year on year growth* with 17 files transferred every second. This milestone comes at a time of increased popularity for the company which now has 15 million monthly active users worldwide.

WeTransfer was originally set up in 2009 by Bas Beerens and Nalden as a means to save courier costs and to speedily distribute photography, video and other documents. WeTransfer enables anyone to easily send large files, via email or URL, without any complications, lengthy sign-up forms or banner advertising. The team has championed a service which is unique in its simplicity and ease of use. This, combined with its curated environment has resulted in an average of one in three recipients of WeTransfer files becoming a user.

The company continues to prides itself on the quality, imagery and experience of the service, highlighted though WeTransfer’s longstanding support and involvement with creative communities across the globe.

Bucking the trend of intrusive banner adverts, this demand for impeccable service, cutting edge creativity and the highest aesthetic standards extends to the full-page creative imagery and advertising used on the WeTransfer full-screen background. A full-time team create and curate content, helping drive traffic back to users’ (and advertisers’) websites. WeTransfer puts the love  back into advertising, while keeping simplicity at the core.

*From February-March 2013 transfers went from 28 million to 32.7 million, a growth of over 4 million which is the level of overall transfers in May 2011 (18 months after the service went live).

[ENDS]

 Interviews and further comment can be provided on request

Press Contacts:

77PR

Europe

Cheryl Jooron (+44207 4920921) & James Lusher (+44207 5443077)

WeTransfer@77pr.co.uk

US

Mike Harris (+1 (212) 459 5738)

mike.harris@fishburn-hedges.com

 

Quotes
"“Smashing past the 1.5 million transfer mark is a sign of our continued growth spearheaded by our loyal users who love the simplicity, reliability and creative aesthetics of our service."" Bas Beerens, CEO and Founder of WeTransfer
"“Our focus now is to build on this fantastic growth, expanding into new markets and working with the best of both established and under the radar creatives and brands to continue delivering a flawless service for people across the globe and keep WeTransfer looking beautiful.”" Nalden, Co-Founder of WeTransfer
Images
About WeTransfer

WeTransfer makes beautifully obvious tools that bring ideas to life. Founded in 2009 in Amsterdam as a simple, well-designed file sharing service for the creative community, WeTransfer has grown to include tools that scale across the creative spectrum, including editorial platform WePresent (with over 2M monthly readers), mobile app 'Collect by WeTransfer' (with over 4M monthly users), quick slide-making tool Paste™ (with over 100,000 teams), immersive sketching tool Paper® (with over 25M downloads), and the original web platform with 42M monthly users and over a billion files sent each month.

From the beginning, WeTransfer has prioritized bringing “offline” values - trust, transparency, and ethics - online. This means the leanest data policy possible and tools that don’t distract people from their creative flow. WeTransfer has pioneered a new means of online advertising, resulting in the platform’s full-page wallpapers, designed by our award-winning in-house creative studio. Advertisers include industry-leading brands like Apple, Saint Laurent, Google, Balenciaga, Samsung, Netflix, Adidas, and Squarespace.

Since its founding, WeTransfer has proudly supported the creative communities and given up to 30% of advertising space to support the arts, donating over 5 billion impressions in 2017. Through our ongoing advertising grant program and content platform, WePresent, we have partnered with hundreds of groundbreaking artists and organizations, including Björk, King Krule, FKA twigs, Ryan McGinley, Ami Vitale, the Nelson Mandela Foundation, the UN Development Program, the World Wildlife Foundation and the Prince Estate. In 2016, WeTransfer launched the world’s first free Masters of the Arts in design thinking with the University of the Underground and Worldwide FM, the global radio station run by legendary BBC DJ Gilles Peterson.

Following a $25 million investment from Highland Europe in 2015, WeTransfer opened a US office in Venice Beach, Los Angeles, to add to the Amsterdam headquarters. In 2018, WeTransfer acquired popular creative apps Paper® and Paste™ and expanded its US presence to Seattle and New York City.

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