15 MAY 2017, AMSTERDAM

WeTransfer announces Magnum Photos partnership

Presenting two digital zines with exclusive interviews and photographs

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Summary
Magnum Photos president Martin Parr has curated a selection of the print swaps from which photographer David Hurn has built a collection. Parr’s selection will be on display at Photo London on May 15th. WeTransfer offers a zine containing images from the exhibition, as well as interviews with Parr and Hurr, authorities in the field of documentary photography.

Celebrating Magnum Photos’ 70th anniversary, WeTransfer is proud to present a digital zine made especially for the occasion. The zine features an exclusive interview with photographers Martin Parr and David Hurn alongside a collection of pictures from renowned Magnum photographers like Elliott Erwitt, Henri Cartier-Bresson and more.

Since day one, WeTransfer has been a vocal supporter of the creative community, showcasing projects it loves and bringing creatives together on original, collaborative projects across art, design, music, and photography.

WeTransfer head of photography partnerships Lucy Pike says about the collaboration: "In the photography world, few organisations are as important as Magnum Photos. Its photographers have documented most of the world’s major events since the 1930s – covering industry, society and people, places of interest, politics and news events, disasters and conflict. This year, Magnum is celebrating its 70th anniversary with a series of events, exhibitions and books – and we're excited to be celebrating with them."

In light of its anniversary, renowned Magnum photographer Martin Parr has curated an exhibition showcasing the extensive collection of print swaps from fellow Magnum member David Hurn. Between may 18th and 21st, Parr’s selection will be on display at Photo London. WeTransfer will offer a downloadable zine containing images from the exhibition, as well as an exclusive interview with Parr and Hurr.

On May 26th, WeTransfer will release a second zine that revolves around the Magnum Manifesto exhibition that looks back over 70 years of Magnum. The exhibition iscurated by the head of MOMA San Francisco. This second zine contains interviews with photographers Constantine Manos, Richard Kalvar, and Olivia Arthur.


Quotes
"In the photography world, few organisations are as important as Magnum Photos. Its photographers have documented most of the world’s major events since the 1930s – covering industry, society and people, places of interest, politics and news events, disasters and conflict. This year, Magnum is celebrating its 70th anniversary with a series of events, exhibitions and books – and we're excited to be celebrating with them." Lucy Pike - WeTransfer Head of Photography Partnerships
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About WeTransfer

WeTransfer makes beautifully obvious tools that bring ideas to life. Founded in 2009 in Amsterdam as a simple, well-designed file sharing service for the creative community, WeTransfer has grown to include tools that scale across the creative spectrum, including editorial platform WePresent (with over 2M monthly readers), mobile app 'Collect by WeTransfer' (with over 4M monthly users), quick slide-making tool Paste™ (with over 100,000 teams), immersive sketching tool Paper® (with over 25M downloads), and the original web platform with 43M monthly users and over a billion files sent each month.

From the beginning, WeTransfer has prioritized bringing “offline” values - trust, transparency, and ethics - online. This means the leanest data policy possible and tools that don’t distract people from their creative flow. WeTransfer has pioneered a new means of online advertising, resulting in the platform’s full-page wallpapers, designed by our award-winning in-house creative studio. Advertisers include industry-leading brands like Apple, Saint Laurent, Google, Balenciaga, Samsung, Netflix, Adidas, and Squarespace.

Since its founding, WeTransfer has proudly supported the creative communities and given up to 30% of advertising space to support the arts, donating over 5 billion impressions in 2017. Through our ongoing advertising grant program and content platform, WePresent, we have partnered with hundreds of groundbreaking artists and organizations, including Björk, King Krule, FKA twigs, Ryan McGinley, Ami Vitale, the Nelson Mandela Foundation, the UN Development Program, the World Wildlife Foundation and the Prince Estate. In 2016, WeTransfer launched the world’s first free Masters of the Arts in design thinking with the University of the Underground and Worldwide FM, the global radio station run by legendary BBC DJ Gilles Peterson.

Following a $25 million investment from Highland Europe in 2015, WeTransfer opened a US office in Venice Beach, Los Angeles, to add to the Amsterdam headquarters. In 2018, WeTransfer acquired popular creative apps Paper® and Paste™ and expanded its US presence to Seattle and New York City.

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