WeTransfer turns it up with 10GB transfers for Plus users

The file transfer service has today increased capacity in the single biggest development since Plus launched earlier this year

02 DECEMBER 2013, AMSTERDAM, NETHERLANDS
Summary
File-sharing service, WeTransfer, today announces its first major upgrade, by doubling transfer capacity for WeTransfer Plus users from 5GB to 10GB.

File-sharing service, WeTransfer, today announces its first major upgrade, by doubling transfer capacity for WeTransfer Plus users from 5GB to 10GB.

The recent increase in Plus accounts – which are particularly popular in the US and UK – has seen WeTransfer double its revenues in the last year.

The doubling of capacity is a ‘thank you’ to existing users and a welcome feature for new users.

WeTransfer passed the 2 million transfers a day mark last month. It now has 18 million monthly users worldwide. The amount of transfers they did in the month of November 2010, they now do in a day. And it’s built to scale. Over 4000 terabytes of WeTransfer data now passes through the Amazon Web Services a month.

Plus accounts, which cost only $10 a month, now amount for around 60% of the company’s revenues. This premium service allows users to personalise their own page, password protect transfers and store 50GB of files in the cloud, in addition to offering increased transfer capacity.

WeTransfer aims to support those who are looking to send increasingly sophisticated content including film, music and high-resolution photography that are too large for email. Anyone can use WeTransfer to send files up to 2GB for free.

WeTransfer was originally launched in 2009 by Bas Beerens and Nalden as a means to save courier costs and to speedily distribute large files. WeTransfer enables anyone to easily send large files, without any complications, lengthy sign-up forms or intrusive banner ads. The team has championed a service which is unique in its simplicity and ease of use.

[ENDS]

Interviews and further comment can be provided on request

Press Contacts:

77PR

Europe

James Lusher (+44207 5443077), Lee Chapman (+44207 5443015) & Kerry Anderson (+44207 4920905)

WeTransfer@77pr.co.uk

US

Mike Harris (+1 (212) 459 5738)

mike.harris@fishburn-hedges.com

About WeTransfer

WeTransfer is a leading file sharing service based out of Amsterdam, providing a uniquely creative space for people to share files. Launched in 2009 by Bas Beerens and Nalden, WeTransfer was borne? out of a simple need to provide a solution for people to send large files easily. The service now has 18 million monthly active users and prides itself on its simplicity. The founders’ desire of producing “something their parents could use” has led the WeTransfer team to a service without the complications of logins, signup forms, data capture and banner advertising.

WeTransfer is completely free when sending files of up to 2GB in size, or users can sign up to WeTransfer Plus for €10 a month for larger transfers to multiple recipients, storage space and the ability to personalise and secure a channel.

Instead of plastering the site with intrusive banner ads, the team has created a backdrop of curated wallpapers provided by a wide community of artists, illustrators, filmmakers, photographers and brands. The result is an enriched user experience to a backdrop of beautiful images. WeTransfer puts the love back into advertising.

You can start using WeTransfer immediately at: www.wetransfer.com/

Quotes
"“Thanks to the advertising and paid subscription package, we are now fully profitable and continue to grow. We have bootstrapped WeTransfer from the start and making sure we paid the rent was always a concern for us. Today, the service is held up as a best practice case study for Amazon Web Services and that is something we are extremely proud of." Nalden
"Our growth figures show that our Plus model really resonates with our community and we’re excited about what the future holds. There’s been a lot of demand to have more transfer capacity from consumers in recent months, so it felt like it a good time to give something back to our community of Plus account holders. If it wasn't for our users we wouldn't be still doing this." Bas Beerens
"None the less, WeTransfer has, and always will, work towards providing a free service at the heart of our business model. It is because of this that We Transfer has become one of the world’s most trusted, most used and most loved services." Bas Beerens
Images
About WeTransfer

WeTransfer is the simplest way to send your files around the world. The service was founded in 2009 in Amsterdam by Bas Beerens and Nalden, who wanted to create an easy platform for people to send big files without any sign-up. Today, 40 million active users across 195 countries transfer one billion files every month. It is WeTransfer’s mission to enable the effortless transfer of ideas from one creative mind to many. We want to help our users get in, and stay in, their creative flow – that strange and beautiful state where everything comes together and great things happen.

WeTransfer has a dual revenue model, split between advertising and premium subscriptions. With WeTransfer Plus, customers benefit from bigger transfer sizes, storage and personalization options. WeTransfer also works with the world's biggest brands, including Google, Samsung, Netflix and Squarespace, to develop and deliver beautiful, full-screen advertisements on our background wallpapers.

Since day one, WeTransfer has proudly supported the creative communities by giving away 30% of the advertising space to showcase projects we love. With WeTransfer Studios, creative partnerships have been launched with some of the world's most interesting individuals and organizations, including FKA twigs, Rankin, Anderson .Paak, McSweeney's, World Press Photo, The Royal Academy of Arts and the Ace Hotel Group. On our content platform This Works, we tell the stories behind the creative work we curate and create. WeTransfer also supports tomorrow’s creative leaders by offering free premium accounts to all arts students in the United States.

Following a $25 million investment from Highland Capital in 2015, WeTransfer opened a US office in Venice Beach, Los Angeles, to add to the Amsterdam headquarters.

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